You appreciate tradition. Well, as long as it fits today’s scene. And you’ve got the Swagger – it’s your unique style that sets you apart from the crowd. Sure, your friends are like you. But they’re actually quite different. Because you don’t let a day go by without attacking a new challenge. That’s your challenge.
For Scots, shaking up traditions is…. a tradition. Here’s proof. This sport, surely seen as a bit quirky at the time, was invented in 1741 at Edinburgh. So, here’s your first challenge, see if you can pronounce Edinburgh as a true Scot? Pro tip: try ‘Edin-Bra’. A sip of Gordon
Scotch Ale will help a fine Scottish burr roll off your tongue.
Today, in cities around the world, cool adventurers are transforming streets into Street Golf courses.
Street Golf? It’s like golf, more fun, but you still need to reach your target with a minimum of strokes. The neighbourhood’s your green. The holes? Try to land the ball in a fountain, touch a statue or a door, wedge your ball in a potted plant. The idea is to transform the city into a new-style golf course. But let's never forget that we’re Street Gentle(wo)men.
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Anywhere on the street of course. But not only! Imagine your street golf course in any cityscape – parks, vacant lots, car parks.
The real fun is creating your own course anywhere. Add obstacles with street furniture, trees, billboards, hedges. Anything goes! -
A street golf ball is like a golf ball; but not quite. It’s lighter to avoid causing damage.
You only need two clubs: an iron for long shots, or for the ‘Classic Gordon Pop’. That’s the super-stylish art of popping of the capping off your bottle of Gordon with your club. Your sandwedge is handy to loop the ball in the air for short chip shots.
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With your clan of course! And preferably while enjoying a few sips of Gordon Scotch Ale. Raise your pinky or not, as you like. After all, it’s your style, and all about having the Swagger. Getting started is really simple… One hand holds the glass of Gordon with its warm colourful reflections and frothy head. The other 2 hands hold the club and take the shot, the fourth hand captures the moment to share on social networks.
Four hands? Complicated? Maybe. That's why this new sport is best played in teams. #gordonstreetgolf #gordonstreetgentlemen #gordonstreetgentlewomen -
Responsible Street Gentle(wo)men follow simple rules. We choose low-traffic locations to avoid bother for local residents. See some suggested rules here. And we never leave our empties on the street but carefully recycle them!
So, you’re not afraid of the dark? That’s great! Because Street Golf rounds are often held at night.
Street Gentle(wo)men weren’t born yesterday.
For 100 years, they have savoured the Gordon Originals with whom they share a common trait – a strong and pleasant character.
Our Scottish origins and Gordon’s alcohol content give our beers a smooth taste and explosive character. The Clan Gordon coat of arms proudly displays our thistle and tartan. This emblem of our heritage has become an iconic brand that has pride of being placed today among the world’s elite family of full-bodied beers.
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Gordon Blond Oak Aged is a 3-grain, top-fermented, characterful Triple, a souvenir of its Scottish origins. The beer is aged in oak barrels, with notes of vanilla and aromas of ripe fruit as a result of its secondary fermentation in the bottle.
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Born in the luminous moors in an environment of untamed lochs and haunted Scottish castles, Gordon Scotch Ale is so generous that it is willingly shared. Its white, unctuous head, which contrasts beautifully with the dark brown elixir, is a pleasure for the palate. The clan of connoisseurs will recognise the authentic Scotch that was used to brew it: the soul of the Scottish highlands. Gordon Scotch Ale, authentic scotch for almost a century!
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Gordon Xmas kicked off the tradition of Christmas brews in the 1930s. The perfect accompaniment at Christmas dinners and New Year’s parties, this beer dons its glad rags, while its supple foam melts in the mouth and the white flakes against a red background tickle the nose. A perfect gift for under the Christmas tree! With everyone chanting in unison: Merry Gordon Xmas!